Target Audience
Our magazine will be made so that it targets all audiences, it will feature films from all genres, new releases and all time classics as well as animated films. Creating this wide audience more people will be interested in buying the product as you get more for your money than buying one type of genre.
Magazine layout feedback
To distinguish which layout my partner and myself would use, we looked at the results of my questionnaire, out of my 3 designs the first two drew with equal number of 12 votes each. Therefore I will design my layout with features of both of these, to reach out to my audience.
Magazine layout 1
Magazine layout 2
Magazine layout 1
Magazine layout 2
Magazine layout 3
When I interviewed a few people into why they picked they preferred the first two layouts to the first the response was because of; they liked the main image in the centre of the page, with the first layout I was told they liked to see more of the main image, with a little information of what's inside. Others liked the second layout because the smaller images interest them as it displays different genres inside. The third layout received the fewest number of votes, I asked why this was and people replied with the long list of what's inside.
Empire magazine analysis
EMPIRE magazine cover. Empire is in a white font over-ridded with the electric blue featured in the center of 'Iron Man'. The colour creates the sense of strong forces of electricity.
The date, issue and price is in the space between the 'M' this is in the same place in every issue, this is where existing customers will expect to find it.
This also goes with the website always being placed under the 'E'
The background is plain black contrasting well with the white font, no attention is subtracted from the character. The film the character is from is written across the chest, sticking to blue and white, (these colours contrast well against the red suit) under this is a tagline, which refers to the previous prequel with writing the 'same attitude' suggests the audience have seen the first film, however looking at the rest of the line, the audience know they can understand what happens.
Empire aims to attract customers with large images taking over the majority of the page. Often the image covers over a letter of the masthead typically this letter is 'P' and sometimes 'I' as the images are nearly always central to the page.
Under the prodominent image there is 'Plus Three Amazing Exclusives' encourages readers to see what they have to say about the below films.
Along the bottom is a wide footer giving insight into what else is inside as the majority of the cover has been used. Next to each image of a character from a film is the name of said film and a few words to encourage further reading.
The barcode is up the right hand side in the corner, this isn't conventional for Empire magazine, the barcode is often where ever there is enough space to put it but they are always in the bottom half.
The pug sticks with the colour scheme of blue and white. Those who are interested in films will be attracted to this as they review films of 2009. It's elevated above the image not touching anything, because of this it attracts some more attention than it would if it was piled next to a list.
The line next to the image introduces the character.
Fangoria magazine analysis
Fangoria, is a magazine deadicated to horror films. The font is clear and outlined in red to stand out, this may represent blood. The price is small under 'Horror Video', as it's so small its possible that they are not trying to attract new customers but continue selling to their already established customers.The colour scheme in this magazine consists of a few colours, red, white, yellow, green, blue and orange.
'Best and Bloodiest' contrasts in yellow font against the black, following the blue 'presents'.
'Horror Video' is in red outlined in yellow mixing with the title and the previous caption.
With the black background it's possible to see a clear close up shot of freddy, a horror movie icon. There is no background distracting you, the large image takes up 2 thirds of the cover suggesting that he is one of the main features.
The corner's cut off, covered by yellow strip saying new horror video guide attracting buyers.
There are 3 smaller images in white boxes representing TV's. These have characters from other horror films inside of them that are featured inside the magazine.
The writing colours alternate from white, yellow, blue and orange, this livens up the black background the headings are white underlined in green, all these colours attract buyers as there's a lot of writing it would be too plain to have in just one colour.
Like most magazines the barcode is on the bottom of the cover up the left hand side.
Max Payne film magazine analysis
Max Payne Film magazine.
The prominent image is a large image of the main character in a snap shot of the film Max Payne. It's made to look as if the gun is pointing towards the buyer.
The masthead is in contrast to the background colour of
dark night sky in white.
Total is in 'F' the word total signifies to the audience that it caters to all different genres of films inside the magazine. This is the magazines house style, as is printing the date, issue number, price and website as nothing obstructs this view.
The colour scheme on this issue are yellow and white font. The yellow text is anything that isn't featured in the magazine e.g. "Plus" isn't what is inside but underneath this in white is a list that's featured. The plus contrast with black and white.
The font of MAX PAYNE is different to the rest of the magazine standing out having it in the middle clearly shows, the text relates to image.
Quite often with large images the text is on the bottom half of the page, this is so the picture is clear and not cluttered with information. To slice the information displayed on the cover further, the footer clearly displays what's inside the magazine without going into too much detail. To separate the words every other words is in bold font. The bar-code is always in the bottom half of the cover, in this issue it's vertical up the left hand side in other issues it's horizontal.
The prominent image is a large image of the main character in a snap shot of the film Max Payne. It's made to look as if the gun is pointing towards the buyer.
The masthead is in contrast to the background colour of
dark night sky in white.
Total is in 'F' the word total signifies to the audience that it caters to all different genres of films inside the magazine. This is the magazines house style, as is printing the date, issue number, price and website as nothing obstructs this view.
The colour scheme on this issue are yellow and white font. The yellow text is anything that isn't featured in the magazine e.g. "Plus" isn't what is inside but underneath this in white is a list that's featured. The plus contrast with black and white.
The font of MAX PAYNE is different to the rest of the magazine standing out having it in the middle clearly shows, the text relates to image.
Quite often with large images the text is on the bottom half of the page, this is so the picture is clear and not cluttered with information. To slice the information displayed on the cover further, the footer clearly displays what's inside the magazine without going into too much detail. To separate the words every other words is in bold font. The bar-code is always in the bottom half of the cover, in this issue it's vertical up the left hand side in other issues it's horizontal.
Characters
The Characters:
The protagonist will be Helen, a 16 year old girl who can pass for a few years older plus a smart work outfit along with car keys adds a few years on.
The killer will be was Gary, however due to injury we had to use a replacement, the new actors name is Joe.
Re-edit
Re- edit/ re-shoot
Like many films made there aren't always shots that work well first time, there are always bloopers etc. Therefore there were a few scenes we had to re shoot once we got the footage on the macs when we noticed a few errors.
As the cameras were always busy being booked in and out, we booked a particular day but when we started to film after we finished school that day we discovered that even though it wasn't too dark to the naked eye the video camera didn't have enough light to capture the movement of the running sequence therefore we filmed all the inside scenes then. We then booked the camera out a few days later and re-shot this on the 25th November 2010 3:30pm -4:00pm, I then edited it so it looked darker.
As friends were used as actors who have no experience of acting it took a few takes to get them used to being on camera even after running through directions and dialogue etc. one scene we had to re-shoot was the scene where the girl's laying on the sofa putting the vodka bottle down, this took 3 takes as the first time her hand was too far away and the second she felt uncomfortable and smiled during the filming, however the third take was perfect, the restless sleeping didn't look realistic in this scene so this was re-shot on the 25th November 2010 6:45 as this was an inside scene the time was not essential.
One thing I noticed when looking on the footage on the camera once a scene was filmed which consisted of filming a door opening from both sides was the fact that when we switched from one side to the other the continuity of how far open the door had to be differed so that was re-shot, on the same day minutes later.
One more error we encountered was that as we filmed the girl running out the house at night, (darkness wasn't a problem due to the light on the porch) however as it was dark and only lit by this light it caused a reflection on the window which had to be re-shot in a different position, this was also re-filmed on the same day moments later.
Filming Schedule
October 12th
- Film the setting in day and night
- Forest area to set scene in during the trailer.
- Use pans and zooms.
- Must Be slow to create an eerie feel.
- No actors needed.
October 13th
- Re shoot night setting earlier (at dusk) not sufficient lighting to shoot in darkness
October 29th
- Film front door scenes with protagonist (Still camera looking at door slight tilt to represent something unusual)
- Pick up mail montage, change appearance of arm so it looks like its on different days (Close up on mail, only see hand and wrist)
- Reading letters and putting on the table. (Over shoulder shot then short pan around to see table)
- Actors needed - Helen Palmer
November 14th
- Film the break in
- Gloved hand opening door shot from inside and outside (Pan from letters on table to door, close up on door handle)
- Pick up knife (Close up on knife block, slowly pulls out menacing blade)
- Shadow in frosted glass door (Similar to front door shot static camera, bright kitchen light contrast with dark figure)
- Protagonist wake up shock (Point of view shot from the intruder looking at protagonist, point of view shot from protagonist at intruder, blurry to show awakening from deep sleep)
- Also film alcohol sequence where actor slams a bottle of drink down on a table and rolls over asleep. Under the influence = Vulnerable (shot from the level of the protagonist on the couch. Camera pointing at where the bottle will be put down)
- Actors needed - Helen Palmer, Joe Phipps
November 20th
- Chase scenes through forest (tracking shot of both protagonist and intruder)
- Running out of the house (shot from front, back and side to get different angles of running to, away and past the camera)
- Take photos for poster, magazine and other print advertising.
Film Noir
The crime genre: are usually about solving the mystery of a crime, the protagonist is usually on the side of the law, e.g. a detective.
The gangster genre: (Godfather) usually about the planning of a crime and the protagonist is a criminal.
The primary moods of classic film noir were melancholy, alienation, bleakness, disillusionment, disenchantment, pessimism, ambiguity, moral corruption, evil, guilt, desperation and paranoia.
Protagonists were often morally-ambiguous low-lifes from the dark and gloomy underworld of violent crime and corruption. Distinctively, they were cynical, tarnished, obsessive (sexual or otherwise), brooding, menacing, sinister, sardonic, disillusioned, frightened and insecure loners (usually men), struggling to survive - and in the end, ultimately losing.
Storyline were often elliptical, non-linear and twisting. Narratives were frequently complex,
Film noir films (mostly shot in gloomy grays, blacks and whites) thematically showed the dark and inhumane side of human nature with cynicism and doomed love, and they emphasized the brutal, unhealthy, seamy, shadowy, dark and sadistic sides of the human experience. An oppressive atmosphere of menace, pessimism, anxiety, suspicion that anything can go wrong, dingy realism, futility, fatalism, defeat and entrapment were stylized characteristics of film noir. The protagonists in film noir were normally driven by their past or by human weakness to repeat former mistakes.
Film noir films were marked visually by expressionistic lighting, deep-focus or depth of field camera work, disorienting visual schemes, jarring editing or juxtaposition of elements, ominous shadows, skewed camera angles (usually vertical or diagonal rather than horizontal), circling cigarette smoke, existential sensibilities, and unbalanced or moody compositions. Settings were often interiors with low-key (or single-source) lighting, Venetian-blinded windows and rooms, and dark, claustrophobic, gloomy appearances. Exteriors were often urban night scenes with deep shadows, wet asphalt, dark alleyways, rain-slicked or mean streets, flashing neon lights, and low key lighting. Story locations were often in murky and dark streets, dimly-lit and low-rent apartments and hotel rooms of big cities, or abandoned warehouses. [Often-times, war-time scarcities were the reason for the reduced budgets and shadowy, stark sets of B-pictures and film noirs.]
The females in film noir were either of two types (or archetypes) - dutiful, reliable, trustworthy and loving women; or femmes fatales - mysterious, duplicitous, double-crossing, gorgeous, unloving, predatory, tough-sweet, unreliable, irresponsible, manipulative and desperate women. Usually, the male protagonist in film noir wished to elude his mysterious past, and had to choose what path to take (or have the fateful choice made for him).
The gangster genre: (Godfather) usually about the planning of a crime and the protagonist is a criminal.
The primary moods of classic film noir were melancholy, alienation, bleakness, disillusionment, disenchantment, pessimism, ambiguity, moral corruption, evil, guilt, desperation and paranoia.
Protagonists were often morally-ambiguous low-lifes from the dark and gloomy underworld of violent crime and corruption. Distinctively, they were cynical, tarnished, obsessive (sexual or otherwise), brooding, menacing, sinister, sardonic, disillusioned, frightened and insecure loners (usually men), struggling to survive - and in the end, ultimately losing.
Storyline were often elliptical, non-linear and twisting. Narratives were frequently complex,
Film noir films (mostly shot in gloomy grays, blacks and whites) thematically showed the dark and inhumane side of human nature with cynicism and doomed love, and they emphasized the brutal, unhealthy, seamy, shadowy, dark and sadistic sides of the human experience. An oppressive atmosphere of menace, pessimism, anxiety, suspicion that anything can go wrong, dingy realism, futility, fatalism, defeat and entrapment were stylized characteristics of film noir. The protagonists in film noir were normally driven by their past or by human weakness to repeat former mistakes.
Film noir films were marked visually by expressionistic lighting, deep-focus or depth of field camera work, disorienting visual schemes, jarring editing or juxtaposition of elements, ominous shadows, skewed camera angles (usually vertical or diagonal rather than horizontal), circling cigarette smoke, existential sensibilities, and unbalanced or moody compositions. Settings were often interiors with low-key (or single-source) lighting, Venetian-blinded windows and rooms, and dark, claustrophobic, gloomy appearances. Exteriors were often urban night scenes with deep shadows, wet asphalt, dark alleyways, rain-slicked or mean streets, flashing neon lights, and low key lighting. Story locations were often in murky and dark streets, dimly-lit and low-rent apartments and hotel rooms of big cities, or abandoned warehouses. [Often-times, war-time scarcities were the reason for the reduced budgets and shadowy, stark sets of B-pictures and film noirs.]
The females in film noir were either of two types (or archetypes) - dutiful, reliable, trustworthy and loving women; or femmes fatales - mysterious, duplicitous, double-crossing, gorgeous, unloving, predatory, tough-sweet, unreliable, irresponsible, manipulative and desperate women. Usually, the male protagonist in film noir wished to elude his mysterious past, and had to choose what path to take (or have the fateful choice made for him).
Postmodernism
A postmodernism text often mixes one cultural period with another. To understand the text we need to be familiar with both cultural periods and the meaning created by putting them together.
Very often postmodernism favours the more modern culture; the Armstrong and Miller sketch is unusual in favouring the older culture period.
Very often postmodernism favours the more modern culture; the Armstrong and Miller sketch is unusual in favouring the older culture period.
Treatment
My groups idea:
Genre: Thriller/Horror
Treatment: A young women is haunted by her past, as her ex boyfriends jail term is coming to an end she receives poison pen mail. Events start to escalate.
Genre: Thriller/Horror
Treatment: A young women is haunted by her past, as her ex boyfriends jail term is coming to an end she receives poison pen mail. Events start to escalate.
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